{"id":241,"date":"2018-03-15T03:27:21","date_gmt":"2018-03-15T03:27:21","guid":{"rendered":"http:\/\/35.173.19.234\/mcinew\/?page_id=241"},"modified":"2019-06-03T19:50:24","modified_gmt":"2019-06-03T19:50:24","slug":"books","status":"publish","type":"page","link":"https:\/\/mcinstitute.org\/index.php\/books\/","title":{"rendered":"Books"},"content":{"rendered":"<p><\/p>\n<!--themify_builder_content-->\n<div id=\"themify_builder_content-241\" data-postid=\"241\" class=\"themify_builder_content themify_builder_content-241 themify_builder tf_clear\">\n                    <div  data-css_id=\"e4ua170\" data-lazy=\"1\" class=\"module_row themify_builder_row fullheight fullwidth_row_container tb_e4ua170 tb_first tf_w\">\n            <span class=\"builder_row_cover tf_abs\"><\/span>            <div class=\"row_inner col_align_middle tb_col_count_2 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col3-2 tb_x2n4171 first\">\n                    <!-- module text -->\n<div  class=\"module module-text tb_lcse172  repeat \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <h1>Horizontal View<\/h1>    <\/div>\n<\/div>\n<!-- \/module text --><!-- module text -->\n<div  class=\"module module-text tb_fely172  repeat \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n        <p>A total new perspective.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->        <\/div>\n                    <div  data-lazy=\"1\" class=\"module_column tb-column col3-1 tb_i0se172 last\">\n                            <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_dml9895 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_3 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col3-1 tb_82hp897 first\">\n                    <!-- module image -->\n<div  class=\"module module-image tb_dn28897 image-center   auto_fullwidth tf_mw\" data-lazy=\"1\">\n        <div class=\"image-wrap tf_rel tf_mw\">\n            <a href=\"https:\/\/www.amazon.com\/Pyramid-Principle-Logic-Writing-Thinking\/dp\/0273710516\/ref=sr_1_1?ie=UTF8&#038;qid=1433191199&#038;sr=8-1&#038;keywords=pyramid+principle\" rel=\"noopener\" target=\"_blank\">\n                   <img loading=\"lazy\" decoding=\"async\" width=\"432\" height=\"648\" src=\"https:\/\/mcinstitute.org\/wp-content\/uploads\/2018\/10\/The-Pyramid-Principle.jpg\" class=\"wp-post-image wp-image-726\" title=\"The Pyramid Principle\" alt=\"Logic in Writing and Thinking\">        <\/a>\n    \n        <\/div>\n    <!-- \/image-wrap -->\n    \n        <div class=\"image-content\">\n                    <h3 class=\"image-title\">\n                                    <a href=\"https:\/\/www.amazon.com\/Pyramid-Principle-Logic-Writing-Thinking\/dp\/0273710516\/ref=sr_1_1?ie=UTF8&#038;qid=1433191199&#038;sr=8-1&#038;keywords=pyramid+principle\" rel=\"noopener\" target=\"_blank\">\n                        The Pyramid Principle                    <\/a>\n                            <\/h3>\n                        <div class=\"image-caption tb_text_wrap\">\n            Logic in Writing and Thinking        <\/div>\n        <!-- \/image-caption -->\n            <\/div>\n    <!-- \/image-content -->\n        <\/div>\n<!-- \/module image -->        <\/div>\n                    <div  data-lazy=\"1\" class=\"module_column tb-column col3-1 tb_23w4898\">\n                    <!-- module image -->\n<div  class=\"module module-image tb_zp41898 image-center   auto_fullwidth tf_mw\" data-lazy=\"1\">\n        <div class=\"image-wrap tf_rel tf_mw\">\n            <a href=\"https:\/\/www.amazon.com\/Competitive-Strategy-Techniques-Industries-Competitors\/dp\/0684841487\/ref=sr_1_1?ie=UTF8&#038;qid=1433191267&#038;sr=8-1&#038;keywords=competitive+strategy\" rel=\"noopener\" target=\"_blank\">\n                   <img loading=\"lazy\" decoding=\"async\" width=\"313\" height=\"475\" src=\"https:\/\/mcinstitute.org\/wp-content\/uploads\/2018\/10\/competitive_strategy_michael_porter.jpg\" class=\"wp-post-image wp-image-727\" title=\"This Is Custom Heading Element With Google Fonts\" alt=\"Techniques for Analyzing Industries and Competitors\">        <\/a>\n    \n        <\/div>\n    <!-- \/image-wrap -->\n    \n        <div class=\"image-content\">\n                    <h3 class=\"image-title\">\n                                    <a href=\"https:\/\/www.amazon.com\/Competitive-Strategy-Techniques-Industries-Competitors\/dp\/0684841487\/ref=sr_1_1?ie=UTF8&#038;qid=1433191267&#038;sr=8-1&#038;keywords=competitive+strategy\" rel=\"noopener\" target=\"_blank\">\n                        This Is Custom Heading Element With Google Fonts                    <\/a>\n                            <\/h3>\n                        <div class=\"image-caption tb_text_wrap\">\n            Techniques for Analyzing Industries and Competitors        <\/div>\n        <!-- \/image-caption -->\n            <\/div>\n    <!-- \/image-content -->\n        <\/div>\n<!-- \/module image -->        <\/div>\n                    <div  data-lazy=\"1\" class=\"module_column tb-column col3-1 tb_z88n898 last\">\n                    <!-- module image -->\n<div  class=\"module module-image tb_tzop898 image-center   tf_mw\" data-lazy=\"1\">\n        <div class=\"image-wrap tf_rel tf_mw\">\n            <a href=\"https:\/\/www.amazon.com\/Management-Gurus-Lessons-Best-Books-ebook\/dp\/B001CRPMT4\/ref=sr_1_1?ie=UTF8&#038;qid=1433191328&#038;sr=8-1&#038;keywords=management+gurus\" rel=\"noopener\" target=\"_blank\">\n                   <img loading=\"lazy\" decoding=\"async\" width=\"450\" height=\"672\" src=\"https:\/\/mcinstitute.org\/wp-content\/uploads\/2018\/10\/management_gurus.jpg\" class=\"wp-post-image wp-image-728\" title=\"The Management Gurus\" alt=\"Lessons from the Best Management Books of All Time\">        <\/a>\n    \n        <\/div>\n    <!-- \/image-wrap -->\n    \n        <div class=\"image-content\">\n                    <h3 class=\"image-title\">\n                                    <a href=\"https:\/\/www.amazon.com\/Management-Gurus-Lessons-Best-Books-ebook\/dp\/B001CRPMT4\/ref=sr_1_1?ie=UTF8&#038;qid=1433191328&#038;sr=8-1&#038;keywords=management+gurus\" rel=\"noopener\" target=\"_blank\">\n                        The Management Gurus                    <\/a>\n                            <\/h3>\n                        <div class=\"image-caption tb_text_wrap\">\n            Lessons from the Best Management Books of All Time        <\/div>\n        <!-- \/image-caption -->\n            <\/div>\n    <!-- \/image-content -->\n        <\/div>\n<!-- \/module image -->        <\/div>\n                        <\/div>\n        <\/div>\n                        <div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_q5pb895 tf_w\">\n                        <div class=\"row_inner col_align_top tb_col_count_3 tf_box tf_rel\">\n                        <div  data-lazy=\"1\" class=\"module_column tb-column col3-1 tb_20z0899 first\">\n                    <!-- module image -->\n<div  class=\"module module-image tb_3lqu899 image-center   tf_mw\" data-lazy=\"1\">\n        <div class=\"image-wrap tf_rel tf_mw\">\n            <a href=\"https:\/\/www.amazon.com\/Dangerous-Company-Management-Consultants-Businesses\/dp\/0140276858\/ref=sr_1_1?ie=UTF8&#038;qid=1433191364&#038;sr=8-1&#038;keywords=dangerous+company\" rel=\"noopener\" target=\"_blank\">\n                   <img loading=\"lazy\" decoding=\"async\" width=\"302\" height=\"480\" src=\"https:\/\/mcinstitute.org\/wp-content\/uploads\/2018\/10\/Dangerous-Company.jpg\" class=\"wp-post-image wp-image-729\" title=\"Dangerous Company\" alt=\"Consultants and the Business they Save and Ruin\">        <\/a>\n    \n        <\/div>\n    <!-- \/image-wrap -->\n    \n        <div class=\"image-content\">\n                    <h3 class=\"image-title\">\n                                    <a href=\"https:\/\/www.amazon.com\/Dangerous-Company-Management-Consultants-Businesses\/dp\/0140276858\/ref=sr_1_1?ie=UTF8&#038;qid=1433191364&#038;sr=8-1&#038;keywords=dangerous+company\" rel=\"noopener\" target=\"_blank\">\n                        Dangerous Company                    <\/a>\n                            <\/h3>\n                        <div class=\"image-caption tb_text_wrap\">\n            Consultants and the Business they Save and Ruin        <\/div>\n        <!-- \/image-caption -->\n            <\/div>\n    <!-- \/image-content -->\n        <\/div>\n<!-- \/module image -->        <\/div>\n                    <div  data-lazy=\"1\" class=\"module_column tb-column col3-1 tb_hh4u899\">\n                    <!-- module image -->\n<div  class=\"module module-image tb_hex8899 image-center   auto_fullwidth tf_mw\" data-lazy=\"1\">\n        <div class=\"image-wrap tf_rel tf_mw\">\n            <a href=\"https:\/\/www.amazon.com\/Making-Strategy-Work-Effective-Execution\/dp\/0133092577\/ref=sr_1_1?ie=UTF8&#038;qid=1433191407&#038;sr=8-1&#038;keywords=making+strategy+work\" rel=\"noopener\" target=\"_blank\">\n                   <img loading=\"lazy\" decoding=\"async\" width=\"486\" height=\"700\" src=\"https:\/\/mcinstitute.org\/wp-content\/uploads\/2018\/10\/Making-Strategy-Work.jpg\" class=\"wp-post-image wp-image-730\" title=\"Making Strategy Work\" alt=\"Leading Effective Execution and Change\">        <\/a>\n    \n        <\/div>\n    <!-- \/image-wrap -->\n    \n        <div class=\"image-content\">\n                    <h3 class=\"image-title\">\n                                    <a href=\"https:\/\/www.amazon.com\/Making-Strategy-Work-Effective-Execution\/dp\/0133092577\/ref=sr_1_1?ie=UTF8&#038;qid=1433191407&#038;sr=8-1&#038;keywords=making+strategy+work\" rel=\"noopener\" target=\"_blank\">\n                        Making Strategy Work                    <\/a>\n                            <\/h3>\n                        <div class=\"image-caption tb_text_wrap\">\n            Leading Effective Execution and Change        <\/div>\n        <!-- \/image-caption -->\n            <\/div>\n    <!-- \/image-content -->\n        <\/div>\n<!-- \/module image -->        <\/div>\n                    <div  data-lazy=\"1\" class=\"module_column tb-column col3-1 tb_tduj899 last\">\n                            <\/div>\n                        <\/div>\n        <\/div>\n        <\/div>\n<!--\/themify_builder_content-->","protected":false},"excerpt":{"rendered":"<p>Horizontal View A total new perspective. The Pyramid Principle Logic in Writing and Thinking This Is Custom Heading Element With Google Fonts Techniques for Analyzing Industries and Competitors The Management Gurus Lessons from the Best Management Books of All Time Dangerous Company Consultants and the Business they Save and Ruin Making Strategy Work Leading Effective [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-241","page","type-page","status-publish","hentry","has-post-title","has-post-date","has-post-category","has-post-tag","has-post-comment","has-post-author",""],"builder_content":"<h1>Horizontal View<\/h1>\n<p>A total new perspective.<\/p>\n<a href=\"https:\/\/www.amazon.com\/Pyramid-Principle-Logic-Writing-Thinking\/dp\/0273710516\/ref=sr_1_1?ie=UTF8&#038;qid=1433191199&#038;sr=8-1&#038;keywords=pyramid+principle\" rel=\"noopener\" target=\"_blank\"> <img src=\"https:\/\/mcinstitute.org\/wp-content\/uploads\/2018\/10\/The-Pyramid-Principle.jpg\" title=\"The Pyramid Principle\" alt=\"Logic in Writing and Thinking\"> <\/a> <h3> <a href=\"https:\/\/www.amazon.com\/Pyramid-Principle-Logic-Writing-Thinking\/dp\/0273710516\/ref=sr_1_1?ie=UTF8&#038;qid=1433191199&#038;sr=8-1&#038;keywords=pyramid+principle\" rel=\"noopener\" target=\"_blank\"> The Pyramid Principle <\/a> <\/h3> Logic in Writing and Thinking\n<a href=\"https:\/\/www.amazon.com\/Competitive-Strategy-Techniques-Industries-Competitors\/dp\/0684841487\/ref=sr_1_1?ie=UTF8&#038;qid=1433191267&#038;sr=8-1&#038;keywords=competitive+strategy\" rel=\"noopener\" target=\"_blank\"> <img src=\"https:\/\/mcinstitute.org\/wp-content\/uploads\/2018\/10\/competitive_strategy_michael_porter.jpg\" title=\"This Is Custom Heading Element With Google Fonts\" alt=\"Techniques for Analyzing Industries and Competitors\"> <\/a> <h3> <a href=\"https:\/\/www.amazon.com\/Competitive-Strategy-Techniques-Industries-Competitors\/dp\/0684841487\/ref=sr_1_1?ie=UTF8&#038;qid=1433191267&#038;sr=8-1&#038;keywords=competitive+strategy\" rel=\"noopener\" target=\"_blank\"> This Is Custom Heading Element With Google Fonts <\/a> <\/h3> Techniques for Analyzing Industries and Competitors\n<a href=\"https:\/\/www.amazon.com\/Management-Gurus-Lessons-Best-Books-ebook\/dp\/B001CRPMT4\/ref=sr_1_1?ie=UTF8&#038;qid=1433191328&#038;sr=8-1&#038;keywords=management+gurus\" rel=\"noopener\" target=\"_blank\"> <img src=\"https:\/\/mcinstitute.org\/wp-content\/uploads\/2018\/10\/management_gurus.jpg\" title=\"The Management Gurus\" alt=\"Lessons from the Best Management Books of All Time\"> <\/a> <h3> <a href=\"https:\/\/www.amazon.com\/Management-Gurus-Lessons-Best-Books-ebook\/dp\/B001CRPMT4\/ref=sr_1_1?ie=UTF8&#038;qid=1433191328&#038;sr=8-1&#038;keywords=management+gurus\" rel=\"noopener\" target=\"_blank\"> The Management Gurus <\/a> <\/h3> Lessons from the Best Management Books of All Time\n<a href=\"https:\/\/www.amazon.com\/Dangerous-Company-Management-Consultants-Businesses\/dp\/0140276858\/ref=sr_1_1?ie=UTF8&#038;qid=1433191364&#038;sr=8-1&#038;keywords=dangerous+company\" rel=\"noopener\" target=\"_blank\"> <img src=\"https:\/\/mcinstitute.org\/wp-content\/uploads\/2018\/10\/Dangerous-Company.jpg\" title=\"Dangerous Company\" alt=\"Consultants and the Business they Save and Ruin\"> <\/a> <h3> <a href=\"https:\/\/www.amazon.com\/Dangerous-Company-Management-Consultants-Businesses\/dp\/0140276858\/ref=sr_1_1?ie=UTF8&#038;qid=1433191364&#038;sr=8-1&#038;keywords=dangerous+company\" rel=\"noopener\" target=\"_blank\"> Dangerous Company <\/a> <\/h3> Consultants and the Business they Save and Ruin\n<a href=\"https:\/\/www.amazon.com\/Making-Strategy-Work-Effective-Execution\/dp\/0133092577\/ref=sr_1_1?ie=UTF8&#038;qid=1433191407&#038;sr=8-1&#038;keywords=making+strategy+work\" rel=\"noopener\" target=\"_blank\"> <img src=\"https:\/\/mcinstitute.org\/wp-content\/uploads\/2018\/10\/Making-Strategy-Work.jpg\" title=\"Making Strategy Work\" alt=\"Leading Effective Execution and Change\"> <\/a> <h3> <a href=\"https:\/\/www.amazon.com\/Making-Strategy-Work-Effective-Execution\/dp\/0133092577\/ref=sr_1_1?ie=UTF8&#038;qid=1433191407&#038;sr=8-1&#038;keywords=making+strategy+work\" rel=\"noopener\" target=\"_blank\"> Making Strategy Work <\/a> <\/h3> Leading Effective Execution and Change","_links":{"self":[{"href":"https:\/\/mcinstitute.org\/index.php\/wp-json\/wp\/v2\/pages\/241","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mcinstitute.org\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/mcinstitute.org\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/mcinstitute.org\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mcinstitute.org\/index.php\/wp-json\/wp\/v2\/comments?post=241"}],"version-history":[{"count":15,"href":"https:\/\/mcinstitute.org\/index.php\/wp-json\/wp\/v2\/pages\/241\/revisions"}],"predecessor-version":[{"id":1091,"href":"https:\/\/mcinstitute.org\/index.php\/wp-json\/wp\/v2\/pages\/241\/revisions\/1091"}],"wp:attachment":[{"href":"https:\/\/mcinstitute.org\/index.php\/wp-json\/wp\/v2\/media?parent=241"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}